Quotes From My Upcoming Book Essays On The Media

James Rozoff
4 min readJul 30, 2024
A rough sketch of what will be the cover for Essays On The Media

Television is always going to be the one to tell us how to behave, how to dress, what narratives to believe, which culture to consume. As the television only transmits and never receives, how could the relationship ever be otherwise?

Death was only an illusion, which meant we never had to worry too much about figuring what life was all about. All we had to do was hang onto our youth. All we had to do was keep flunking Maturity 101 so we never had to graduate.

There was this thing called mass media, and it screamed from the center of the television, from billboards, and magazines that we were living in a new era where The American Way was a way of consumerism. Technology was the god that provided for us all, and we would hardly be grateful recipients of her blessings if we did not dutifully give homage. In the process, those gods The Greatest Generation worshipped didn’t seem so relevant anymore. We began to turn inwards. Well, not really, actually we turned towards television, which told us our individual needs were greater than any communal needs.

We were the land of the free and freedom meant doing your own thing. Of course, deep down, no man is an island unto himself, so doing your own thing leaves one awfully lonely. And when we get lonely, we get scared. And when we get scared we cry out for our mommy…

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